Cloutflow OS
Cloutflow OS, influence engineered.
The operating system for influencer marketing, from creator discovery and competitive intelligence to pricing, planning, launch, QC, measurement, and the next campaign.
Discover
Atlas Discovery
Find the 12 creators who actually move your category, not the 12,000 who don't.
Search by category, geo, tier, and engagement floor. Atlas surfaces creator cards with audience-fit scores so you shortlist with confidence, not guesswork.
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Decode
CloutIQ
See exactly how your competitor is spending its influencer budget, then out-plan it.
CloutIQ maps a brand's IM footprint, creator mix, category spend, and posting cadence side-by-side with benchmarks so strategy starts from intelligence, not intuition.
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Price
Pricing Desk + Ask Commercial
Stop chasing rates over WhatsApp. Collect, compare, and lock pricing in one place.
Ask Commercial pulls rate cards in via WhatsApp (Wati.io), resolves multi-POC quotes, and lands on a single recommended price before the plan is built.
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Plan & Launch
Campaign OS
Model the plan, then brief, approve, and track every creator from one board.
Slot creators into flights with live CPV projections, then move them through briefed → content submitted → approved → live on a single kanban. No scattered threads, no lost deliverables.
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Verify
AI Controls
Set global guardrails for matching and QC before content goes live.
Configure authenticity thresholds, brief-compliance rules, and AI-assisted review so off-brief or low-quality deliverables are caught early, not after publish.
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Measure
Analytics + Reporting
Prove ROAS in the language your brand speaks.
Live results dashboards tie CPV, ROAS, share of voice, reach vs. plan, and top-performing creators to the business case, not just vanity metrics.
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Loop
Loop
Every campaign makes the next one smarter.
Campaign learnings feed back into IM DNA, recommending creators, formats, and spend patterns for the next burst or always-on program.
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Proof
A copilot for every step of influencer marketing at enterprise scale.
35-55% less time to launch. 18-32% lower cost per qualified creator. 22-45% higher attributable conversions from creators. Trusted by India's largest enterprise brands across FMCG, beauty, and consumer categories, running always-on programmes and burst campaigns across hundreds of creators per brand, per month.
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