Challenges Instagram creators face.

Content creation is such an amazing job. They are paid handsomely for doing nothing and just scrolling social media. They are so lucky they are not dependent upon such a soul-sucking job and are leading such an amazing life. Ohh, you are a content creator, you must be earning in Lakhs.

We got you, creators. This is a very common notion people perceive about content creation. It is expected to be all glamorous and free money with 0 effort.

But that is far far away from reality. Today we will take you through the non-glamorous side of the oh-so-called aish wali Zindagi.

What are the challenges Instagram and YouTube creators face?

1. Mental health: According to a survey, 4 out of 5 creators feel burnt out and feel stressed. Content creation does take a toll on your mental health. Creators need to constantly level up their content to get more engagement and stay relevant to their followers in order to grow. It puts up huge pressure on them to constantly innovate to stay in the game.
2. Uncertainty: As a creator, you never know how much you’d be earning this month and in the coming months. It’s highly uncertain. Some months you earn quite a lot and some months may go by without a penny. Dealing with this uncertainty on a daily basis is extremely challenging and end up creating a lot of stress for them.
3. The unpredictability of social media: Social media is highly unpredictable. Even if you give it everything and yet your growth may be slow because of the algorithm. All your efforts and hard work are judged by an algorithm and it is not even in your hands. Some posts with the least effort, rule social media and some posts in which you give all that you have may sink without a trace.
4. Building an audience, shooting videos, and coming up with creative ideas require a lot of time and energy. It is challenging. It is not at all easy. It is not easy to be your own boss and work for your own. It is challenging and does require a lot of effort from the creator’s end. If you are a creator, we hope you resonated with it. If you did, give us a cheer in the comments.